How to Advertise in ChatGPT: A Walkthrough of OpenAI Ads Manager BetaHow to Advertise in ChatGPT: A Walkthrough of OpenAI Ads Manager Beta
ChatGPT now shows ads. We got early access — a hands-on walkthrough of OpenAI Ads Manager Beta, how targeting works, and how to write context hints.
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Case Studies

Case Studies

In-depth case studies with campaign results, strategy insights, and practical lessons.
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Stable CPA at Scale: How We Cracked AI Companion Ads on Meta
Feb 6, 2026
3
min read

Stable CPA at Scale: How We Cracked AI Companion Ads on Meta

Partners: Evido by Aitarget × OHM Agency
Fintech on Meta Ads: 106k Installs Without Bans and Controlled CPI
Feb 6, 2026
3
min read

Fintech on Meta Ads: 106k Installs Without Bans and Controlled CPI

How OHM Agency and Evido by Aitarget launched a fintech app in Africa and scaled to 106k installs
Breaking New Ground: How TikTok Ads Delivered Lower CPL and Higher-Quality Leads for Real Estate
Dec 1, 2025
5
min read

Breaking New Ground: How TikTok Ads Delivered Lower CPL and Higher-Quality Leads for Real Estate

Client: Trenders — Digital Marketing & Brand Growth Agency
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Company & Ad Platform Updates

Company & Ad Platform Updates

The latest company news and ad platform updates, with context on what changed and why it matters.
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How to Advertise in ChatGPT: A Walkthrough of OpenAI Ads Manager Beta
May 21, 2026
7
min read

How to Advertise in ChatGPT: A Walkthrough of OpenAI Ads Manager Beta

ChatGPT now shows ads. We got early access — a hands-on walkthrough of OpenAI Ads Manager Beta, how targeting works, and how to write context hints.
Advertising platform updates: April 2026
May 4, 2026
5
min read

Advertising platform updates: April 2026

Platforms are collectively moving the market toward an AI-first advertising ecosystem, where key processes, from creative production to optimization and analytics, are automated and built directly into the platforms.
Advertising platform updates: March 2026
Apr 1, 2026
8
min read

Advertising platform updates: March 2026

March 2026: new attribution in Meta, AI-driven ads in Google, and premium formats in TikTok. Key updates in the digest below.
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Product Updates

Product Updates

Latest insights and updates from the Product Updates category
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Platforms

Platforms

Practical guides, strategic insights, and platform updates to help advertisers use ad platforms more effectively.
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Meta Marketing Summit 2026: Key Takeaways and What to Do Next
May 27, 2026
5
min read

Meta Marketing Summit 2026: Key Takeaways and What to Do Next

Meta Marketing Summit brought together Meta and top EMEA advertisers to share strategy, case studies, and product roadmap updates. We were there. Here's what actually changes how you work.
What ChatGPT Ads changes for media buyers
May 26, 2026
4
min read

What ChatGPT Ads changes for media buyers

Explore what ChatGPT Ads means for media buyers: conversation-based targeting, early testing tactics, creative strategy and practical tips for new ad formats.
TikTok Smart+ Cost Cap: How to Scale Without Losing Budget Control
May 25, 2026
5
min read

TikTok Smart+ Cost Cap: How to Scale Without Losing Budget Control

“I can’t control spend when I scale a campaign” — this is one of the most common frustrations among online advertising teams. The platform algorithm moves fast, auctions are unpredictable, and the standard Maximum Delivery strategy can easily send CPA through the roof during high-competition periods.Cost Cap is built to fix exactly that.
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Ad Strategy & Insights

Regulated Advertising

Insights, case studies, and practical recommendations for finance, crypto, dating, and other regulated verticals.
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Where Sports Fans Already Live: TikTok Ads Open to Regulated Sports Betting Across 25 European Markets
May 19, 2026
8
min read

Where Sports Fans Already Live: TikTok Ads Open to Regulated Sports Betting Across 25 European Markets

European sports fans are already shaping match culture in short-form video. With 25 approved European markets now within reach through Evido by Aitarget as a TikTok Marketing Partner, regulated sports betting brands can finally meet that audience on the platform — provided they bring the licensing, policy readiness and creative discipline the channel requires.
Advertising Special Categories is about Knowing How
Mar 20, 2026
10
min read

Advertising Special Categories is about Knowing How

For advertisers in crypto, trading, dating, AI companionship, fintech, gaming, and affiliate marketing — businesses that have very little in common except the fact that platforms decided to group them under one convenient label, “special categories” — advertising today often feels less like growth and more like survival.
Trading Company Advertising: From Rejection to Scale
Feb 27, 2026
4
min read

Trading Company Advertising: From Rejection to Scale

Trading companies waste weeks on failed account setups, rejections, and workarounds. Temporary accounts. Fragmented campaigns. Manual reviews. Constant rejections.
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About Aitarget Blog

Empowering global growth through a decade of performance marketing excellence and platform innovation.
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Founded in 2013 as a boutique agency of data scientists obsessed with performance. We've evolved into a global technology powerhouse.
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Pioneers in Special Category ads, navigating complex regulatory landscapes for finance, crypto, and healthcare industries.

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