Marketing expert

Anya Korzun

Head of Marketing

Anya is a marketing and strategy leader with 15+ years of experience across adtech, product growth, partnerships, and go-to-market strategy. She has worked across agency and product environments, helping teams shape offers, launch new solutions, and find growth opportunities in complex markets.

0
Articles Published
2019
Active Since
Articles by

Anya Korzun

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Irshad’s strategic testing of new marketing platforms for high efficiency and growth
Oct 14, 2024
3
min read

Irshad’s strategic testing of new marketing platforms for high efficiency and growth

See how electronics retailer Irshad tested TikTok Ads with Evido and grew conversions cost-effectively — a blueprint for new-channel testing.
How effective TikTok Ad Tracking helped Biopet achieve a 10x ROAS
Sep 30, 2024
2
min read

How effective TikTok Ad Tracking helped Biopet achieve a 10x ROAS

See how Biopet hit 10x ROAS on TikTok with smart tracking, budget testing and UGC creatives — key lessons for e-commerce advertisers.