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adidas Success Story: 42% Conversion Growth with Facebook CollectionsCase Studies

adidas Success Story: 42% Conversion Growth with Facebook Collections

Alexander, a Digital Marketing Specialist at adidas, and Bulat, Head of Brand and Agencies Development at Aitarget, share their experience
Product Ratings in Dynamic Ads Increased Sales Efficiency by 19%Case Studies

Product Ratings in Dynamic Ads Increased Sales Efficiency by 19%

Feedback, reviews, unboxing videos, and tips in social networks. Customers consider all these features before making a purchase. And the
Effective targeting on Facebook: How to reach your audienceInsights

Effective targeting on Facebook: How to reach your audience

Facebook algorithms are constantly changing and getting smarter. And because of Machine Learning, approaches to acquisition have also had to
A Collection of BeautyCase Studies

A Collection of Beauty

How M·A·C Cosmetics helped lay the foundation for the new Instagram Collection ad format Globally popular brand M·A·C Cosmetics teamed
Conquer the Realm of Social Media AdCase Studies

Conquer the Realm of Social Media Ad

How Play Today grew “Guild of Heroes” globally with Aitarget With 2.1 million apps available on Google Play and more than 1.8 in Apple
How to Maximize Your Profits from Instagram and Facebook AdsInsights

How to Maximize Your Profits from Instagram and Facebook Ads

What does an advertiser need to know in order to spend money on advertisements that will bring results for the
Social Spikes, CPM Plummets. Yet Your Ad Spend May Go to WasteTutorials

Social Spikes, CPM Plummets. Yet Your Ad Spend May Go to Waste

Advertising is vital to keeping any business afloat during uneasy times such as these. And with the increased online usage
5 Instagram Business Features You Probably Didn’t Know AboutTutorials

5 Instagram Business Features You Probably Didn’t Know About

Instagram launched a new type of professional account – the creator account (for bloggers and opinion makers). Together with this,
Lower CIR and CPM with different Dynamic AdsCase Studies

Lower CIR and CPM with different Dynamic Ads

How to take simple images from the product catalogue to the next level and perform 1.5 times better Dynamic Ads
How to Set up Social Media Ads Before ChristmasInsights

How to Set up Social Media Ads Before Christmas

It’s the final countdown: only 14 days left till Christmas day. Aitarget has gathered some tips on launching effective ads

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